Contact / Resume
Shirley Hsia
Email: [email protected]
Website: https//www.503creation.com, https://vimeo.com/shirleyhsia
LinkedIN: https://www.linkedin.com/in/shirleyhsia503/
PROFESSIONAL EXPERIENCE:
Designer II / Motion Graphic Designer (Freelance)
Yahoo Sports, San Francisco, CA | June 2024 – Present
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- Designed innovative graphics for original online content including full show packages and sponsorship deliverables (show opens, lower thirds, snipes / bumpers, promo / trailers)
- Created flexible templates in After Effects, Premiere, Photoshop, Illustrator for production team
- Partnered with visual designers in supporting UI/UX and animation contents
- Collaborated with social media team to create dynamic short form videos and animations across all the digital platforms
Art Director
Pac-12 Networks, San Ramon, CA | April 2020 – May 2024
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- Directed marketing and broadcast graphics initiatives, implementing innovative concepts
- Designed premier 3D/2D graphics for show packages, UI/UX content, and promotional assets
- Mentored motion designers, enhancing their design skills and process understanding
- Optimized workflow to ensure timely, high-quality asset delivery
- Actively contributed to brainstorming sessions for shows, campaigns, and marketing initiatives
Senior Lead Motion Graphics Designer / Animator
CBS Interactive, Burbank, CA | January 2014 – April 2020
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- Art directed campaigns, branding, sizzle reels, and VR experiences
- Led UI/UX design efforts for seamless user experiences across promotions
- Fostered cross-departmental collaborations for comprehensive project outcomes
- Created and animated motion graphics for CBS All Access across various platforms
- Spearheaded promotions on major platforms (Roku, Amazon, Apple, Facebook)
- Executed 3D modeling, texturing, animation, rendering, and compositing for diverse projects
Motion Graphics Designer / Animator NBC Universal Inc., Universal City, CA
July 2012 – January 2014
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- Produced 3D/2D animations and graphics for a wide range of projects
- Art directed productions in collaboration with senior executives and Creative Directors
- Supported campaigns and promos for NBC brands and affiliates
- Developed efficient templates for presentation and production processes
Motion Graphics Designer / Animator MFACTOR Inc., Venice, CA
November 2006 – July 2012
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- Conceptualized and animated promotional packages for major networks (Fox, NBC, ESPN)
- Designed 2D/3D components including modeling, texturing, and rendering
- Collaborated closely with directors, producers, and external vendors
Senior Promo Video Editor TVBUSA Inc., Norwalk, CA
January 2004 – November 2006
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- Designed and edited compelling video trailers and promos with motion graphics
- Developed creative slogans and promotional concepts in collaboration with multiple teams
EDUCATION: University of California, Irvine
B.A., Studio Art
SKILLS: Adobe After Effects, Photoshop, Illustrator, Premiere, Cinema 4D, Redshift, Sketch, Figma, SynthEyes, Mettle Skybox 360, Final Cut Pro, Avid Composer, Microsoft Office, Google Web Tools, Chyron
AWARDS & RECOGNITIONS:
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- Multiple PROMAXBDA awards (Gold, Silver, Bronze) in various categories (2010-2023)
- Telly Gold, Silver, and Bronze Awards in various categories (2014-2023)
- Synopsis Sports Media Award (2023)
LANGUAGES:
Fluent in English and Mandarin. Conversational in Cantonese and Taiwanese.
CITIZENSHIP STATUS:
U.S. Citizen